Bread & Butter by Zalando A Trendshow for Everyone

Holiday season is almost over. I’m still not over my holiday blues. But I started working again. I’m rested, my batteries are recharged, and I’m ready for a new season. I’m over-excited about my next upcoming trips. Berlin, will be the first stop.

This year, for the first time, Bread&Butter by Zalando will be open to the public. Breaking the circle of exclusivity, and empowering consumers to personally engage with fashion without guest lists or velvet ropes getting in the way. With the theme NOW, Bread&Butter celebrates the diversity of today’s fashion and pop culture. A trend exhibition, brand presentations, fashion shows, concerts, and a B2B conference discussing the digital future of fashion.

The fair features over 25 International fashion brands. One of the brands being present at B&B is SET.

A progressive premium brand that stands for a contemporary, urban casual look.  The collection’s progressive image is defined by standout pieces and clear statements.  All pieces are easily combinable and exude a casual elegance which is always paired with an edgy sexiness.

Visitors will be introduced to this “Buy now, wear now” collection during the SET fashion show at Bread&Butter on Sunday, Sept. 4 18.00 Make sure not to miss it!! Hope to see you there!


Bread&Butter by Zalando
2 to 4 September 2016 Arena Berlin
Opening times:  2 September: 4pm to midnight 3 and 4 September: 1pm to midnight
Tickets: EUR 15 per day Tickets are available here.